TVC is an audio-visual advertisement aired on free or subscription TV stations. Usually they’re a minute or less but they can also be program-length ‘infomercials’.
Generally, advertising on TV is pre-produced but could include a joint promotion with the station or program producers with a mix of live and pre-produced promotional content.
Advertising with commercial television stations is usually scheduled by program. Ads are classified before airing, and carefully matched to the rating of a program they will appear within.
We believe television advertising to be a very effective way to drive business if done correctly. Our goal is to produce a commercial that truly stands out from the competition while delivering a message to brand your company in a positive fashion to drive business to your door, business line and/or website. Also another benefit from producing a television commercial is how the market is changing to an internet based society. Now with YouTube, Google video and the thousands of other online video outlets it makes good sense to have a video presence on the internet.